What is a Persona & why you need to know about it?
- Sophia Simos
- Nov 4, 2022
- 1 min read
Updated: Jul 22, 2023

What is a Persona & why you need to know about it?
What is it?
Persona is derived from a Latin word that means ‘mask’. It's the fractured part of you, the 'shadow' that takes on its own identity which is not congruent to your true authentic nature.
Why do I need to know about it?
Personas are rooted in shadow emotions such as fear, anger, grief, guilt, judgement, worry which trigger toxic patterns of unconscious behaviors.
How do I know if I have a persona?
Are you AWARE of a limiting behavior such as; an addiction, anxiety, exhaustion, jealousy, insecurity, suspicion, procrastination, people pleaser, perfectionism, overwhelm, self-sabotage, worry.....
Are you experiencing a recurring behavior that prevents you from embracing fulfilling relationships, a flourishing career, optimal health or financial abundance?
Let me know in the comments if you can pinpoint an active persona in your life!
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